The Design Brief
What you need to tell your Designer is called a Client Brief or Design Brief
- What is your business about?
- Who are your main competition?
- What sets you apart from your competition?
- Who is your targey audience?
- What message do you want to deliver?
- What type of service do you require? branding, websites, print jobs?
- Have you some examples of what you like, typography, fonts, illustrations, images?
- Do you want a brand that is modern contemporary, sophisticated, sexy, classical, corporate, formal, industrial, funny, quirky?
- What sort of budget have you assined to this?
You can email the answers to these questions and any other information you may add to help get your requirements across
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